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National Account Manager - Club Channel

United States
San Francisco
The National Account Manager – Club Channel is responsible for driving the growth and profitability of Lotus Bakeries' brands within key Club and Grocery accounts. This role focuses on developing and executing strategic annual plans to increase sales, improve velocities, and expand distribution while strengthening retailer relationships.   Success in this role requires a deep understanding of the grocery and club landscape, including distributor networks, competitive dynamics, and national account management. By leveraging data-driven insights and cross-functional collaboration with Sales, Marketing, and Operations, the National Account Manager identifies opportunities to enhance brand presence and deliver sustained, profitable growth.   With an entrepreneurial mindset and a results-driven approach, the National Account Manager proactively manages both existing and new accounts, building strong partnerships and executing strategies that align with Lotus Bakeries’ business objectives. Through strategic planning, execution, and relationship management, this role plays a pivotal part in expanding the company's footprint and reinforcing its leadership in the marketplace.
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Biscoff marketing team at HQ in Lembeke, Belgium

Job description

  • Strategic Account Management: own sales targets across assigned accounts, including selling new products to customers, annual account business planning, and execution of business portfolio strategies. 

  • Capable in both the strategic aspects and the direct execution of the day-to-day elements of building a brand while using your analytical skills to identify opportunities for both Lotus and the customer. 

  • Build winning relationships with buyers, brokers, and distributor partners to ensure top notch execution and sustained growth. 

  • Proactively identify areas for improvement or new opportunities among your customer base, grow distribution, optimize pricing, shelf placement, and promotional effectiveness 

  • Perform retail level store checks in all markets as needed to ensure execution of initiatives and uncover opportunities. 

  • Represent Lotus Bakeries at retail meetings, trade events, broker meetings, and industry conferences. 

Profile

  • Understanding of the U.S. retail markets with specific experience with key customers in the club, grocery, and mass channels across regions. 

  • Solid financial acumen to assess and determine viability of commercial proposals. 

  • Strong planning, forecasting, trade management, and customer management skills with excellent attention to detail 

  • Experience utilizing and analyzing syndicated data (Nielsen, IRI, SPINS, etc.) and applying it to build compelling sales presentations.  

  • Ability to travel as necessary for customer meetings and conferences.  

  • Proven business development track record with a passion to grow the business and sell in innovation.  

  • Possess strong presentation and relationship building skills. 

  • Have strong computer skills including an elevated level of proficiency in MS Office, specifically PowerPoint & Excel 

  • Be agile, adaptable, and thrive in a dynamic and changing culture. 

Legal team in Lotus Café in Belgium

"Lotus Bakeries is in full expansion. I am proud to be part of this growth story. I also greatly appreciate the independence and learning opportunities I am receiving, which help me to make my own mark. "

Testimonial - Anouck Draps

Anouck Draps

Global E-Commerce Development Manager Natural Foods

Offer

To be determined.

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