Regional Account Manager Centro & South
Functiebeschrijving
- Developing and implementing an account plan in line with the Lotus bakeries strategy and the development of a strong commercial relationship.
- Translating the brand strategy at the customer level by means of the growth pillars range, shelf, promotions, displays,...;
- Translating the national marketing initiatives that contribute to the growth of the Lotus bakeries volumes
- To achieve an optimal return on the available budget and resources;
- Monitoring and management of all administrative, logistical or financial issues encountered by customers in close consultation with the sales assistant;
- Developing and implementing a profitable price, packaging and promotional strategy;
- Taking care of the relationship and contract management to achieve the commercial objectives and make responsible choices regarding the use of budget and resources
- Working closely with Category Management to jointly develop and implement key leverages that enable you to grow the business;
- Collaborating with field sales, focusing on an effective market approach by translating the range and promotional initiatives in clear KPI’s
- Building and maintaining an effective network within the FMCG market.
- Analyzing and translating all relevant market data
- Building sustainable contacts with the customers, strong analytical skills, pro-active thinking and acting, in combination with a hands on mentality and a team player profile are critical to the success of this position.
- Efficient communication of relevant commercial information to other internal or external stakeholders.
Profiel
University degree (Bachelor or Master), preferably in an economic direction
Min. 5 years FMCG experience is a must
Knowledge about Italian trade structure inside Italian Retail
Understanding of Sales Process dynamics (interrelations headoffice vs regions vs agencies level)
Good knowledge on IRI/GFK Execution
Affinity with numbers
Based in or around Naples, willing to travel most of the time (70%)
Language: Fluent in written and spoken Italian, good understanding of English (written and spoken)
Aanbod
- Active role in shaping the Lotus Bakeries Italy business with huge future potential
- Responsibility for bringing alive our brand vision with a high scope of individual management
- Professional working environment with a great interpersonal atmosphere
- Permanent position in a modern office in Milano with the flexibility of one day home office per week, 30 days vacation & a company car also for private usage
- Thinking-out-of-the-box-mentality in which you can leave your own signature
- And as we love our brands and products, you can enjoy them every day
in the office with a coffee
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