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Field Sales Manager

To reinforce our Retail Sales Team we are currently recruiting a Field Sales Manager to join their Spanish Sales Office in Las Rozas de Madrid.
Biscoff marketing team at HQ in Lembeke, Belgium

Functiebeschrijving

Within the Sales Office Spain you will be the main responsible for driving the sales growth and development of our brands through POS strategy, systems and execution.

  • You will contribute to the development of our whole portfolio in POS, both Natural Foods and Biscuits & Bakeries.
  • You will lead a team of 3 internal sales rep and currently 10 people in external field. Also to analyze and give direction of what should be our next area to expand in Spain in terms of coverage.
  • You will be in the lead of our Perfect Store POS strategy long-term, collaborating together with the Country Manager and Sales Manager.
  • You will be in a key role to proactively create a nexus of union of the team KAM / Category Manager and Sales Rep. team, to ensure best in class excellent execution in POS.
  • You will be leading Sales Rep. live Team meetings quarterly and online monthly meetings.
  • You will be in charge of improving Dashboards and new reporting tools to go the next level of analysis, to drive better performance of our sales rep.
  • You will be responsible for continuously benchmarking the outsourcing supplier market and to analyze if you would need to change to another external agency.
  • You will have monthly meetings with every sales rep. to analyze perfect store objectives, to coach them to achieve better performances.
  • You will have the responsibility together with external agency and sales rep. to have the best routes possible in terms of time management and quality of visits.
  • You will have the responsibility of formation plans required for our sales rep. to maximize their potential in POS.
  • You will set up monthly priorities for our sales reps team, with all the inputs of Marketing, Category and KAM team.
  • You will create compelling selling stories ad-hoc per sales rep, together with Category and Marketing, to be effective and impactful vs. POS managers.
  • You will be in charge of creating our Annual Field Force Action Plan.

Profiel

  • Bachelor or Master Degree (Marketing, Commercial, Economics, Engineer)
  • >2 years of relevant experience as Sales Representative for FMCG top multinationals + >2 years of experience in HQ with Perfect Store management methodology.
  • Experience with external outsourcing agencies is a plus.
  • Experience as Category Manager / Trade-Marketing (In-Store) is a plus.
  • Fluent in Spanish and English.
  • Top leadership capacities, as this key position would manage a national team and we plan to continue expanding our FTEs in the future.  
  • Perfect Store Owner. Capacity for continuous improvement, strategic thinking and excellent execution of this methodology.
  • Team player (KAM, Sales Rep, Category) with passion for building our brands.
  • Solid knowledge of Excel automatization (BI, Dynamic tables), Power BI, Reporting tools and PowerPoint.
  • Strong analytical skills, detail-oriented and very proactive in improving our reporting tools.  
  • Excellent communication and presentation skills.
  • Hands-on approach and going the extra mile to get things done.
  • Our Group Core Values are: Team spirit, Open Dialogue, and Passion.
Legal team in Lotus Café in Belgium

"Werken bij Lotus Bakeries voelt als een voorrecht. Een voorrecht om deel uit te maken van een sterk groeiende internationale organisatie, met een duidelijke toekomstvisie. Wat me ook trots maakt, is dat ik op een of andere manier kan bijdragen aan deze groei. Ik ben trots om deel uit te maken van de Lotus-familie."

Testimonial - Evy Vandenbrande

Evy Van den Brande

HR Manager

Aanbod

Lotus Bakeries offers you the chance to work in a pleasant, growing and stable environment. The Spanish market has high strategic importance for the Group, and with Nakd we have achieved a top-3 position globally in terms of turnover. But we are still only getting started. This is a challenging role allowing independence, responsibility and further growth opportunities within the company. We offer an interesting salary and benefits package (Included Company Car) and a solid work-life balance.

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